Cases from Events

Surf & SUP Danmark organised the 2024 ISA World SUP & Paddleboard Championship in Copenhagen from 16-22 September.

Copenhagen Legacy Lab wanted to use the event to promote stand up paddleboarding (SUP) among outdoor tourists in Copenhagen and Denmark. 

The process resulted in VisitDenmark’s national stand up paddle universe, which was launched before and during the world championship. The universe was developed in collaboration with Denmark’s 19 tourist destinations and is supported by local guides to highlight unique SUP spots around Denmark.

Copenhagen Gaming Week was developed in a partnership between Bellagroup, Wonderful Copenhagen, and Blackbox Media. The inaugural event took place from 12-14 January 2024 with more than 12,500 visitors.

Copenhagen Legacy Lab's ambition was to strengthen the Danish games industry by supporting up-and-coming game developers. This resulted in CPH:TAGS, a dedicated area to showcase, promote, and test 39 of the brightest new games. The CPH:TAGS activity led to CPH:GDT and a steam sale, and lifted the career day and the talent attraction campaign.

Badminton Danmark hosted the World Badminton Championships in Copenhagen from 21-27 August 2023.

The legacy process consisted of two separate tracks. Firstly, to use the event as a platform to strengthen the business relation between Asia and the Danish Water Industries Federation (DI Water). And secondly, to involve senior citizens by establishing new partnerships with a senior organisation (Danske Seniorer).